söndag 3 mars 2019

How Google's Tim Hesterberg First Became Interested in Statistics


Google plays a role in our daily lives from our web searches to directions. But how is Google using data to innovate and what role do its statisticians play?

This is Statistics had the opportunity to speak with Google Senior Statistician Dr. Tim Hesterberg about how he uses his statistical expertise to measure the effectiveness of Google’s display ads.