Towards Data ScienceMost of the companies states that we are data-driven but how well do we understand the statistical tests available to us. Let’s start from the study of data :).
In 2012, “ Marketers Flunk the Big Data Test” on Harvard Review pointed out that vast majority of marketers are still gut-based decision making during big-data explosion era, based on a study polled nearly 800 marketers at Fortune 1000 companies.
